EPHEMERA : TOBACCO
Title
Du Maurier - The Filter Tip Cigarette
Object Name
Showcard
Maker
Gallaher Limited (Primary maker)
Description
Gallaher Collection; DU MAURIER showcard. 'Du Maurier - The Filter Tip Cigarette No Bits in the Mouth.' Fold-out stand at back for counter display.
The Du Maurier cigarette was launched in 1903 by Peter Jackson Ltd. after the actor Gerald du Maurier had made requests for 'a cigarette less irritating to his throat.' Peter Jackson were a subsidiary of the International Tobacco Co., which was taken over by Gallaher Ltd. in 1934.
Materials
paper
Place Collected
Date Collected
2001
2001
2001
Catalogue Number
BELUM.W2011.346